Windows 7/Vista – Unidentified Network

  • Windows 7/Vista – Unidentified Network
    Unidentified-Network

Here’s the problem which many are having but can’t come across a solid fix for.  I’m running a Windows 7 box with a USB Wireless modem shared into an Adhoc network as a virtual router, for my home network of computers, and there has been a very annoying persistent “Unidentified Network” appearing in Network Connections. I tried all the common solutions; update NIC drivers, delete BON JOUR; and so on.

  • Phantom Default Route 0.0.0.0

The issue turns out to be that the ROUTE table contains a phantom persistent default route 0.0.0.0 to one of the network interface cards. This activates the “Unidentified Network” every time the Adhoc network connection becomes active. To see this, start a Command prompt as administrator and type in C:/route print -4 and ENTER.  This will display the IPV4 route table, and any persistent routes. If you have this “Pesky Route” problem, then the solution is:

  • The Solution:

A.) Go to the Windows Command Screen as Administrator(Start/All Programs/Accessories/Command Prompt/R-Click & RunAsAdministrater) and remove all default routes by entering: C:/ROUTE DELETE 0.0.0.0, ENTER.

This removes the default routes from all network interfaces. You may then reapply the  default routes to your interfaces (Do not use the address of the network adapter as the default). Who knows why Microsoft decided to make the default routes 0.0.0.0 persist in the routing table instead of just being bound to the network adapter? The network stack used by XP, 2000, 2003 systems do not have this problem.

B.) Go back to a command prompt as ADMIN and type:  netsh winsock reset – and the job is done.  I am indebted to techdummy101 over at Untangle for the clues to this simple solution.

 

Posted in Networks | Tagged , , , | 2 Comments

How to Blog – How to SEO

How to Blog – How to SEO

Blog Seo – What’s it all about? We are going to suppose that your motive for blogging is to get your blog read  by as many people as possible and the first way to do that is to have a blog that people will want to read, and  then, to have a blog that people can find.

  • How to Have a Blog That People Want to Read

The key to this is to concentrate on a specific subject, so that your blog is focused, and to be passionate about your subject.  It makes enormous sense to write about something you are interested in yourself.  You can be passionate about that, and you will likely know quite a lot about it already.  It will be easy to be knowledgeable and interesting on that subject.

  • How to Have a Blog That People Can Find – Keywords

Plan your blog posts, so that each post is about a particular angle of the subject, and each post will then go to building up a resource of information about the whole thing. The subject title itself is called the keyword.  So if your blog is all about old furniture, then your primary keyword will be “antique furniture”.  Make this the title of your blog, and use the keyword whenever possible, including in the URL, the post titles and page links, and any advertising you do.

  • Long Tailed Keywords

Build up the blog by writing posts about particular aspects of your keyword, such as collecting, sourcing, selling, restoring, maintaining, whatever. These secondary subject headings are called long tailed keywords” (LTKs).  When your main subject is established, then start writing about as many relevant long tailed keywords as you can. This will reinforce the authority of your site. The more authoritative your site appears, the more search engine traffic will arrive.

  • BLOG SEO

Having a site that is clearly organised by subject matter, and is tightly focused on the prime keyword, is an ESSENTIAL part of Blog SEO.  Good navigation is essential too, so provide a subject index, and organise it carefully. It is a good plan to internally link your posts to each other, and to the home page and keyword.  Links add [search engine] authority to keywords.

  • Site Authority

It is also good strategy to go on and write posts that deal with another aspect of the same thing. For instance, you might write posts about Chippendale chairs, early American chairs, and unrestored chairs, this is likely to give you multiple results in the SERPs [search engine result pages] whenever a surfer looks for antique chairs.  You will have gained site authority, and extra chances of the reader clicking onto your site, because you will have more than one page showing up in the search. This is GOOD!  If you can get other “expert” sites to link to your site, that will help site authority too. Site authority begins with an organised body of factual and relevant information on a given subject.

  • Post Layout

Set out your posts using the basic rules of good writing, and use plenty of white space, small paragraphs, clear headings, and at least one graphic – more detail here!  It is very important that your posts are easy to scan and read, because surfers tend to skim each page looking for points of interest, and will only start actually reading if their interest is caught. Big slabs of text are off-putting, and hard to read, especially if scrolling is required!

  • Basic Blog SEO

To have a blog that people can find, you need to pay attention to fundamental Blog SEO, which consists in having an informative, interesting, and factual site that is properly laid out, is well indexed; and has lots of relevant internal and external page links.  There are thousands of articles written about “black hat” [questionable] ways to boost your Blog, but the above list will get you a reliable set of readers who are likely to bookmark your site as a good place to return for more information.  More importantly you will soon achieve “Google Trust Rank”, and your site will never be penalised by any of the constant  changes in search engine criteria. So there you go – you now know exactly How to Blog, and how to apply Blog SEO

Posted in Keywords, SEO, WordPress | Tagged , , , , , , , | 21 Comments

How to Link to the Home Page

How to Link to the Home Page

Inserting a Link to the Home Page from every post is a valid part of onsite SEO (Search Engine Optimisation) – it is an essential part of Keyword Coherence, the interlinking of your site Keyword with all the  lesser LTK’s (Long tailed keywords) that are the basis of each post.  You do it to give power (link juice) to your site keyword, thus boosting its position in the rankings.  It makes it very plain to the search spiders that this is what your site is all about!

  • Put It In The Footer?

It can be hard to remember to manually insert a home page link, and it is not always easy to find a ‘natural’ looking place to insert this into your post.  So, what to do? Costa  from BloGigs suggests; “The easy, quick and surest way to achieving this is to leave a homepage link in your blog’s footer using the anchor text you want.”  Good theory, but I don’t like this idea very much – mainly because footer links don’t carry much weight.

  • My Solution.

Here is another solution.  Put a line of code on the single.php template, and, as Costa suggested,  insert a homepage link  using the appropriate anchor text; but put it in the body of the post, just before the “Comments”.  Doing this embeds the link in the body of the post, immediately after the end of your writing, but before all the “fluff” that forms the bulk of most comments. The search spiders will apportion quite a lot of weight to the link in this position.

  • How Do I do That?

Goto Dashboard/Appearance/Editor and open “single.php”. Search for this code :

</small>

</p>

and paste in this code after it:

<p style=”text-align:center;”><a  href=”http://MySite.com/category/home-page-post/” title=”Secondary Keywords….”>Anchor Text  includes Main Keyword………</a></p>

This code will insert your home page link after the credits, and directly before the comments.  Of course you will need to edit the code to display your own web-site URL and keywords.

  • Use POST.PHP (Works on Default Theme)

Use POST.PHP instead of doing this with PAGE.PHP and the links will appear on all the indexed single pages, but NOT on the home page where you are showing up to (say) 10 posts on the same page.

  • For 2010 Theme Do This:

Open single.php, search for “<div class=”entry-utility”>, and paste in the above code directly ABOVE it.. (Be sure that the quote marks are vertical, not slanted)

  • Whoopee….  300 Internal Links!
300 Internal Links

300 Internal Links (Pic @ evworld.com)

So there you are, the easy way to link to the home page from EVERY post.  Suppose you have 300 posts indexed, now suddenly you will have 300 internal links pointing to your Home Page, and every one with the correct site keyword as the anchor text.

Posted in Keywords, Monetize Your Site | Tagged , , , , , , | 37 Comments

How to get Multiple Listings in Google

  • How to get Multiple Listings in GoogleMultiple Listings

I have posted before on this subject, under the heading, How to Get Listed Twice in the Top Ten SERPs.  Google has since changed its search algorithm, and the methods described in that post need to be updated.  Under the old rules we would get a double (indented) listing, with a plus sign to expand that showed four more pages – thus you got the top 6 entries in the SERP.

  • Top Nine Positions

The existing search result algorithm appears to make it even easier to get multiple listings.  A search  today for “Get Listed Twice in the Top Ten SERPs” shows my sites in the top 4 slots, and a plus sign, which when clicked expands to give me the top nine positions. That pushes all but one competitor off the front page – Whoopeeee!  A more competitive search phrase; “How to Write the Perfect Post”; comes in at number 4 position, but still has the next 4 slots, plus the plus sign with 5 more, making a total of 9 SERPs +again.

  • The Formula

To get these multiple listings in Google, you need to do this. Write at least two posts that are optimised for the same keyword, and be sure that they are linked internally.  The content needs to be different, but the subject and the keywords the same. Use a strategy of “Keyword Coherence” to set out your keywords – briefly, use the site keyword in every post, and write supporting posts using all the longtailed keywords, and be sure that they are all interlinked internally.

  • Include Keywords, LTKs, Categories, Titles and Links

Use a specific long tailed keyword for each post, but try to include related LTK’s as well.  In this way you will get Google listing not just for the one page, but several pages because they include the LTKs and links to them too.  Be sure to include the LTKs as tags, as well as in the titles and categories. This is my proven method of how to get mutiple listings in Google

Posted in Monetize Your Site, SEO | Tagged , , , , , , | 28 Comments

How to Get Keyword Coherence

Read on to find out how  to get Keyword Coherence – ……  Don’t know what that means?  Quite simply it is a phrase I invented to show how keywords fit together, strengthen each other and contribute to the wholeness of the site [Blog]. In other words – getting all your ducks in a row….
Keywords SEO Links

  • Keywords Defined

The logic with keywords is that Google will define your site by detecting keywords, then show it in the SERPs to other searchers using those keywords as references.  So if your post is all about SEO for blogs, then the prime keyword is SEO, and the first longtailed keyword is BLOG SEO. This is the basis of your keyword structure.  SEO is the head, BLOG SEO is the back-bone, and all the other related terms like,  KEYWORD, SEARCH, GOOGLE, and SURFER are “dem Bones that walk all around” as your site [keyword] skeleton. Keyword Coherence, therefore, is the art of making a strong skeleton [framework] of keywords; keywords that all point to each other and build each other up.

  • Keyword Connections

Each article [post] features a particular keyword, and than talks about the long-tailed keywords that belong to it. The prime post keyword is related to the preceeding post prime keyword and strengthens it. So if your first post was about SEO, then the next post might be about GOOGLE, and the one after that about SURFERS – all related subjects – all building keyword strength. And all to do with SEO, Site Design, and Keyword Coherence.

  • Keyword Linking

Keyword Coherence is further strengthened by linking.  To Maxinize your Site post about SEO, you would link the keyword GOOGLE to the next post (about Google), and in that post you would link your SEO keyword back to the previous post about SEO. This web of links that you create, each keyword linked back to it’s parent, and linked forward to it’s child [long-tail], is the internal component of “Keyword Juice” – it is the “internal linking”.  The other element is “external linking”, where you link to other related websites; and they in turn link back to you. This is the process known as “Back-Linking“‘

Posted in Keywords, SEO | Tagged , , , , , , , , , , | 65 Comments

How to Write the Perfect Post

The Perfect Post

The Perfect Post

My golden rules for writing the Perfect Post are:

  1. Keep it as short as possible
  2. Use white space and bullet points
  3. Always include a graphic!

And I should mention the platinum rules too – Start and end with the keyword/keyphrase; and don’t forget the anchor text links!

  • KISS! (Keep it Simple Sir)

You want to strike the happy balance between covering all the bases and saying too much.  The net has conditioned us to speed read, and scan pages to quickly pick out the ‘meaty bits’. If your readers can’t do this they will mostly just click away and go and find a site that  offers these features.

  • Only NERDS and NOOBS use Dark Backgrounds

Bullet Points and white space are really important for scanning the page to quickly get to the info we are looking for.  Small chunks of text, with easily understood headings are essential for fast surfing.  If you capture the readers interest in those first 12 seconds, they will surely read on and get to the rest of your site; but NOT if they get bored with big slabs of type.  Always use easily read type, like Arial, and NEVER use dark backgrounds.

  • Get Traffic From Pic’s

The whole Web is a graphic experience, and for this reason I always use a graphic.  We home in on the pictures when we are scanning, so try to make the picture as relevant as you can.  Google sends me lots of traffic from my pics too! Make sure that the header immediately above the pic, the jpg name, the pic title and the ALT text ALL USE THE SAME KEYWORDS, to get Google listings for it.

  • Keywords and Links and Tags

Build in your keywords like this.  If your post is about “the Perfect Post”, then use that phrase in the title, again in BOLD or EM in the first sentence, and again in the last paragraph.  Be sure to link to a keyword on one of your  internal SEO pages, one that will reinforce the message, and to your site theme keywords too. I see lots of my traffic searches coming from tags, sometimes more than come from the regular listings, so DO NOT forget to use tags.  I include six to ten if I can.

  • Proof of this “Perfect Post”

moz-screenshot-3

as the screenshot shows – the keyphrase “write the Perfect Post” shows up as number 1 out of 74,000,000 SERPs only an hour after being posted! Use these simple rules and you too will soon be writing the Perfect Post!

Posted in SEO | Tagged , , , , , , , | 80 Comments

The Three Essential Internet Marketing Tools

  • Internet Marketing Business Models

In it’s simplest form internet marketing is to do with how to monetise your site.  You may add some affiliate Google Adsense (pay per click) links, set up Google Adsense ads, or open up a simple e-Commerce site selling t-shirts or e-Books.  Internet marketing, however, is to do with the whole deal and concerns every aspect of your site whether it be just a long-tail-keyword niche site, or a full on global sales empire.

  • The Three Essential Tools

Three Essential Internet Marketing ToolsThis site deals with SEO (search engine optimisation); web-site design; and with keyword coherence (a logical keyword strategy).  We delve into things like Google Adsense, Blogger and WordPress too, but primarily it is those three tools that are discussed here on BizBlog.

  • SEO, Site Design, and Keyword Coherence

SEO, web-site design, and keyword coherence are the keys to unlocking the MMO (make money online) potential of your site. It is really, really important to get those three basic site-building bricks cemented firmly in place.  If you want to build a proper business, with an effective growth strategy, and the ability to keep growing, then make this your top priority.

  • Is Content Really King?

There are some who trumpet the value of a particular aspect of site building, like “content is king”, or “backlinks are everything”, and yes, they are very important, but we believe that they are all secondary to the above 3 points. You could actually build a high traffic site with nonsense content if you get the other things right, and it could still work, but pertinent content would really launch it.

Posted in Monetize Your Site, SEO | Tagged , , , , , , , | 72 Comments

You Win with This Proven Free Keyword Tool

  • Free Keyword Tool

Free Keyword ToolEverybody has heard of the Google Adwords Keyword Tool – right? But have you used the ‘Website Content’ feature? Click on the Website Content choice inside the ‘How would you like to generate ideas’ dialogue box and an address panel will open to enter the URL of your website. Enter your URL in the space provided.

  • Keyword Generator

If you have a number of posts or pages that are related to your keyword then put a tick in the check box to include these extra pages. Now click the ‘Get Keyword Ideas’ command button. When the process ends, click/select the Global Monthly Search Volume heading. This will sort the results with the highest numbers at the top of the column.

  • Keyword Discovery

You will find that Google has sorted out the prime keywords within your site and has suggested groups of appropriate keywords that are relevant to those prime keywords. This keyword software is even more efficient than the Google Wonder Wheel Tool for keyword discovery. It will find in seconds a large range of highly important keywords. You can be assured that the words suggested are highly relevant.

  • How to use this Keyword Research Tool Result

Choose a group, select the highest ranked keywords in that group and write a  post using  those same top keywords.  This post will then build the power of the prime keyword because you will have used all the most powerful relevant long tailed keywords (LTKs).  For this post, I used the keyword group “Keyword”, together with the 5 highest ranked LTKs:

  • Table of Global Monthly Searches
Search Term Global Monthly Searches
keyword 3,350,000
keyword tool 301,000
keyword generator 22,200
keyword software 18,100
keyword discovery 12,100
keyword research tool 12,100
Posted in Keywords | Tagged , , , , , | 77 Comments