- Google Wonder Wheel
There’s a new tool you can use to home in on Long Tailed Keywords (LTK’s) it is called the Google Wonder Wheel. To find it, do a normal search, then click the Web+Show Options link to expand the option menu. Go down to the Standard view Menu, and click Wonder Wheel.
- Related Search Terms
The wonder wheel layout is like a kind of Mind Map of the “Related Search” terms for your primary search. Each spoke of the wheel gives a high ranked search term that is directly related. We SEO types call these related terms Long Tailed Keywords (LTK’s).
- Google Adwords Keyword Tool
Click each of these spokes, and run any likely looking terms thru the Google Adwords Keyword Tool (with the language and country set correctly). Note any high scoring searches. My basic SEO keyword has 6,100 searches globally pcm, but the LTK’s I found had a combined value of 80,000 searches. So, in a matter of minutes I had found 8 very promising LTK’s, all closely related to the prime KW, and all very prone to bring lots of search traffic.
- How to Find Long Tailed Keywords:
Using the Google Wonder Wheel is a fast and effective way to find LTK’s, if you combine it with the Adwords Keyword Tool. You really do kill several birds with one stone doing this. By combining these “related Search Terms” in your post you are making the work more authorative, you are providing coherent keyword use, and building traffic as well! This works even more effectively if you post separately using the LTK’s and cross link the posts.