How To Find Long Tailed Keywords

How To Find Long Tailed Keywords (LTK’s)

Long Tailed Keywords

The recipe for ‘how to find Long Tailed Keywords’ is not hard to make up. You take the Google adWords tool, blend in your own site stats, and then mix with a splash of common sense.

  • Choose your Niche Keyword

Find your Niche Keyword – either a term (word or phrase) that is relevant to what you do (for an established site), or one that nobody else is majoring on (for a new site). The base formula to select such a term is High Daily SearchesStrong Advertiser Competition + Low SERP Competition.

  • The Starting Point

Start by going to the https://adwords.google.com/select/KeywordTool to find Long Tailed Keywords and entering your niche keyword. Pick relevant supporting keywords (LTK’s) with lots of Searches and good Ad competition, and then use these LTK’s liberally in your pages.

  • UPDATE!

There is a new tool out now you can use for this.  See a post on the Google Wonder Wheel here

And an even newer post here

  • Refine your Choices

As time goes on, keep track of what is happening in your own site statistics with search term popularity.  Terms that recur often are good, and deserve a page (post) of their own.  If a term shows up often, you can deduce that Google recognizes your site as authoritative for that term, and that users are actively searching for it, this combination gives you site synergy, so cash in!

  • Tips for the Wise

Lock your keyword strategy in to your linking strategy (Rocket your site to No 1 on Google) to achieve site synergy. I call this formula Keyword Coherence – just a fancy term for ‘Getting all Your Ducks in a Row’!.

Homogenize your portfolio, by setting up new niches that complement and add to your existing main site (back-linking then earns more ‘juice’ !).

Don’t monetize pages for terms that have high traffic, but no (or very low) Ad competition. It is not worth the risk of getting ‘smart priced’, just milk the traffic with links that point to something that does make income.

Do remember to use your LTKs in the ‘tags’ of your posts too!

Use all of the above to discover how to find Long Tailed Keywords!

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82 Responses to How To Find Long Tailed Keywords

  1. seems like a great tool, i didnt really ever think about long keyword suggestions, this will help me target my niche much appreciated for a great post.

  2. Also look into MicroNicheFinder (do a Google search for it) – it’s quite popular in the IM community.
    .-= passive income blogger´s last blog ..How To Get Out Of The Rat Race =-.

  3. Sensa Pen says:

    Hi Rhys,

    Great tips ! Combining the Google Keyword Tools & Google Wonder Wheel help a lot to find more Long Tail Keywords.

    Agree with your monetize page tips. If we try to monetize all pages ( including the pages that don’t convert well), it may damage the CTR and may end up with Smart Priced.

    Cheers
    .-= Sensa Pen´s last blog ..Sensa Pen by Boyd Willat =-.

  4. This is a very good advise especially when you are trying to get the concise keywords that you’re looking for…
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  5. London SEO says:

    I must say that elements you put here look awesome. I liked all of them. Keep it up. Thanks a lot for sharing…. Looking forward to reading your next post..

  6. nice says:

    really nice post thanks

  7. dave wilson says:

    great!! finding right keyword tat would fit for your niche is a little bit complex…(I guess so)..should have doen research , weighing and more of our common sense to find the best long tailed keyword…

  8. It’s really helpful for me which I have ever seen.Its presented well and nicely written which easy to understand. Keep this good work continue..

  9. Your article is very wonderful,looking forward your next post what you said is so perfect,and give me great help,i am agree with you ,thank you very much.

  10. This post is quite informative. actually give me what I’m looking for. Thanks for sharing. Keep blogging.

  11. Keywords can be split into two main groups, short tail keywords and long tail keywords, or broad keywords and narrow keywords. The term ‘long tail’ was coined by Chris Anderson and is used to describe the strategy of targeting less-competitive niche markets rather than the hugely competitive broad keywords.
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  12. YES! I finally found this site! I’ve been seeking just for this article for such a long time!!Looking forward more information.

  13. It is a more specific form of a generic keyword – like if your site keyword was Cactus then long tailed keywords for that would look like this: christmas cactus, cactus plants, cactus flower, san pedro cactus.

  14. Keywords can be split into two main groups, short tail keywords and long tail keywords, or broad keywords and narrow keywords.The long tail keywords are much easier to rank for.People who search by using long tail keywords are far more likely to become buyers.Thanks a lot.
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  15. I’ve been using Google keywords to find long keywords, thanks for the extra tips…..

  16. The base formula to select such a term is High Daily Searches+ Strong Advertiser Competition+ Low SERP Competition.. This formula help me a lot. Keep coming with this type of informative post…
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  17. The logic with keywords is that Google will define your site by detecting keywords, then show it in the SERPs to other searchers using those keywords as references.
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  18. Here is a list of five methods we can use to discover the long tail keywords that are relevant to our website and niche.

  19. I’ve been using Google keywords to find long keywords, thanks for the extra tips.I must follow all of your tips.

  20. sore knees says:

    This is a very good advise especially when you are trying to get some keywords.I like your idea of linking to page with good paying keywords.Thanks…

  21. Keywords can be split into two main groups, short tail keywords and long tail keywords.The long tailed keyword is the use of more than three words to be used in a internet search on the search engines. There are many benefits of long tailed keyword search.It is something like ‘Small Business Web Design’.
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  22. This is a very good advise especially when you are trying to get the concise keywords that you’re looking for.I like your idea.Thanks…

  23. Rhys says:

    @unoccupied property insurance –

    Most folk agree that the definition of a “Long Tail Keyword” is not in the number of keywords, but in its relationship to the keyword. Another term is secondary keywords – E.G. If the Keyword is “Electronic Widgets”, then the long-tails are Blue Electronic Widgets; Small Electronic Widgets; Transistorised Electronic Widgets; etc.

    😉 – Rhys

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  25. Panchakarma says:

    Your post is rocking and knowledgeable… I really appreciate the way you write . I would like to read more from you. Keep blogging.

  26. Marble Games says:

    Really this would be best an example of a long tail keyword. It helps to target a specific audience that your competitors might not have keyed in on.

  27. Dating says:

    I think this would be best an example of a long tail keyword. The nicest thing you can say about the reviewer is that he is sadly lacking in sensitivity.

  28. Google’s keyword research tools were very helpful and free. I wonder what would be an SEO like without them. They are very useful in searching for the best core terms and keyword variations aka (LTKs)..

  29. Rhys says:

    @IT Outsourcing –

    and the keyword here is FREE!

    😉 – Rhys

  30. Ron B. says:

    Thanks for all the great tips! Does anyone know how accurate Google Keyword tool is?

  31. Rhys says:

    @Ron – Good question, I believe it to be accurate, because it produces believable results!

    😀 – Rhys

  32. Ayesha says:

    For more effect SEO Social Media play a vital role. Over more than 300 social Media Networking sites a vibrant now a days which link back to your site upon bookmarking on them.

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