Simple SEO for WordPress

  • Simple SEO for WordPress
Simple SEO for WordPress

Simple SEO for WordPress

There a few really simple things you can do to make your blog ‘bounce’ up the rankings to be that magic Number 1 in the Google SERPs.

  • Check your dashboard settings and be sure that in:
  1. Settings/Privacy you have “I would like my blog to be visible to everyone” checked.
  2. Settings/Writing you have “Atom Publishing Protocol” and “XML-RPC” enabled; and that there is at least one reference like  “” showing in the “UpDate Services” window.
  3. Settings/Permalinks you need to have “Custom Structure” set as “/%category%/%postname%/”
  • Keywords and Key-Phrases

Be sure that your site keyword appears in the Blog Title, in the Blog description, and hopefully also in the URL.  Use it too as your prime category name, and use your next most important keywords as the other category names.

If your site is about various wifi widgets then the ideal URL for your post about antennas should then look like this:

Your vital keywords have appeared in the URL(widget), in the category (wifiwidgets) and in the postname (G3 wifi widget antennas).  These are worth great karma, and of course even more link ‘juice’ is added when they are used as the ‘anchor text’ in links back to your site.

  • Internal Linking

Write your first post with your prime keyword as the subject, and link back to it from your subsequent posts. You can also link from it to “longtailed (subsidiary) keywords” that appear in later posts.  This ‘internal’ link structure (I call this keyword coherence ‘site synergy’) is important because it adds to the ‘authority’ of your keyword and will net you extra SERPs for each search term as your site grows.

  • Back-Links or External Linking

Back-Links or External Linking is the single most important factor in your site SERP performance.  The easy way is to find and utilize the value of CommentLuv sites to raise quality keyword anchored links, or you can use one of the tools that locate high PR do-follow blogs. Whatever you do, try for anchored links from ‘authority’ sites – preferably those with good PR.

  • Post Structure

Use your keyword (or key phrase) in your Post Title, again (in BOLD) in your opening paragraph; and in the closing par. You can use it once more in a short post, but probably not more than once a paragraph.  If there is an “English” spelling, or alternative spelling (e.g. check-cheque) use that too, as well as any synonyms you know of .  Keep the post on topic for added authority, and you can also link to recognized authority sites. Weave in any associated long-tailed keywords with appropriate links to posts that discuss them.

  • Double Indexing and Tags

A second post on the same topic with the same keyword in it will get you a “Double Listing” in Google. This looks impressive to surfers, and also pushes one of your competitors off the top 10 page. Don’t forget to add a tag for your keyword in the post, as well as tags for the other important long-tailed (LTK’s) keywords.  Google indexes WP tags as well as post titles and links, so that is an extra result for each keyword. Get this simple SEO for Word Press right and you will  be able to rocket your site to No 1 in Google


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82 Responses to Simple SEO for WordPress

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  2. Florence says:

    in the permalinks, i use only /%postname%/ structure, i need your opinion if this is ok or harmful in any way?
    i also need a permission from you regarding the commentluv premium backlink post – i want to translate the main message that you gave us into bengali language for the users in india and bangladesh. since commenting on that post is closed, i am asking here. can i go ahead with translation?
    .-= Florence´s last blog ..ফিডবার্নার URL’এর স্থানে নিজের ডমেইন নাম দেখান =-.

  3. Botox Merced says:

    Why do you recommend people have their permalinks set to /category/postname? I just use /postname. If you could share your opinion on why it’s important to have the category too, I’d really appreciate it. Thanks and great post!

  4. Rhys says:

    @Botox Merced

    Your whole Google position is dependent on G’s perception of the RELEVANCE of your page. This is determined largely by your keyword structure. Your page rank and trust rank are a function of (the inward links) + (relevant content), and links are rated by the anchor text, and the URL.

    Therefore: Using categories enables an extra KW. So your url structure looks like this:

    <a href=”://”>anchor-text-LTKs</a>

    😎 – Rhys

  5. Rhys says:


    1. I have answered this question here in the Comments

    2. You are very welcome to do a translation of this article for your site. Please show a link back to here

    😆 – Rhys.

  6. Florence says:

    now i understand the importance of /%category%/%postname%/. maybe this also helps to get “sitelinks” in google in the long run? is it true?
    .-= Florence´s last blog ..ব্লগে সর্বোচ্চ ভিজিটার এলো গত পরশু! =-.

  7. Rhys says:


    My understanding of qualifying for sitelinks is:
    authoritive content; focused logical site structure; obvious, simple navigation; and powerful incoming links as well as well defined keyword coherence

    – so I guess it will help for site-links.

    💡 – Rhys

  8. Pretty informative post i have come across.Thanks a bunch for sharing such a great and informative post with us. It is very interesting article and quite impressive one.Keep blogging.
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  10. On-page SEO is important but in the end it’s the number and quality of links pointing to your site that makes the difference.
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  11. aman says:

    Your article is very informative about SEO for WordPress. I am bookmarking it for my future reference.
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  12. Rhys says:


    Backlinks are important, but I still think that having a good foundation to build on is the most important….

    😉 – Rhys

  13. Aman says:

    I like your blog it’s very informative. Just bookmarked it and subscribed in a reader. Your article is very informative about seo. I am bookmarking it for my future reference.
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  14. Thanks for Nice post. WordPress is very good for get serp and google ranking. you are right content is king. first we need quality content for website.
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  15. Leandro says:

    Very good information, thank you very much by the article and the quality of your Web site. A greeting from Chile.

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  17. Rita says:

    Thank you for taking the time to explain and demonstrate how linking works, and for giving examples of what they should look like. The dashboard settings advice is great because I know most people would have to buy a blogging course to get that insider knowledge. A new blogger for instance would not have any idea about how important it is to set their site structure up
    properly and how to do correct linking in their articles

    I have bookmarked your site
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  18. Thanks admin. WordPress is very good for get serp and google ranking. you are right content is king. first we need quality content for website.

  19. Nice article, Getting backlinks is by far the most important factor in SEO for any website but if someone is just getting links from sites that are irrelevant to his own site then this will not only help him but it may harm him so it is important to get backlinks from sites in the same or relevant niche…
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  21. An idea for your next post… successful strategies in link building. Can you think of any good strategies that can improve your blog’s rankings?

  22. Mitric says:

    I like this article. Your really hit some right points! Keep up the good work!

  23. Steve says:

    I am new to the business. I have done some of these things but have not had all the results that I had hoped for. Everytime I read something like this on the computer, I have another eye opened. It is fun and hard at the same time. I will try to do some more SEO with this information.

  24. Great post having an excellent contents.Thanks a bunch for sharing such useful post with excellent content. Keep blogging. Looking forward to reading your next post.

  25. i always do it for my website, you can add and update ping tool to your WP
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  26. This has been very helpful to me. I have put these in my blogs and they have started to move up the list. Now, I hope they do not start to fall, as I have seen them do before.

  27. Mia says:

    I knew that there had to be more to this SEO stuff. I just could not make it work for me. I can not wait to put this to work for me. I really like your help.

  28. Mag says:

    There is always so much that you have to know about how to get your page ranking well. I did not realize it was going to be this much work. My friend said that it was a breeze. She must have been joking. Thanks for the help.

  29. I loved your comment about the light background. Great analysis and advice.
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  30. WordPress is good site for seo, it has no spamming at all.

  31. Rhys says:


    In one sense your friend was quite right – You don’t know where a breeze is going, and you sure don’t know how long it will take to get here!

    😆 – Rhys

  32. Molly brown says:

    This was a riveting read, it opened me to many aspects which i have previously overlooked.

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