• Keywords Defined

The logic with keywords is that Google will define your site by detecting keywords, then show it in the SERPs to other searchers using those keywords as references.  So if your post is all about SEO for blogs, then the prime keyword is SEO, and the first longtailed keyword is BLOG SEO. This is the basis of your keyword structure.  SEO is the head, BLOG SEO is the back-bone, and all the other related terms like,  KEYWORD, SEARCH, GOOGLE, and SURFER are “dem Bones that walk all around” as your site [keyword] skeleton. Keyword Coherence, therefore, is the art of making a strong skeleton [framework] of keywords; keywords that all point to each other and build each other up.

• Keyword Connections

Each article [post] features a particular keyword, and than talks about the long-tailed keywords that belong to it. The prime post keyword is related to the preceeding post prime keyword and strengthens it. So if your first post was about SEO, then the next post might be about GOOGLE, and the one after that about SURFERS – all related subjects – all building keyword strength. And all to do with SEO, Site Design, and Keyword Coherence.

• Keyword Linking

Keyword Coherence is further strengthened by linking.  To Maxinize your Site post about SEO, you would link the keyword GOOGLE to the next post (about Google), and in that post you would link your SEO keyword back to the previous post about SEO. This web of links that you create, each keyword linked back to it’s parent, and linked forward to it’s child [long-tail], is the internal component of “Keyword Juice” – it is the “internal linking”.  The other element is “external linking”, where you link to other related websites; and they in turn link back to you. This is the process known as “Back-Linking“‘

The reason why CommentLuv guarantees premium keyword backlinks is that this plugin seeks out your last post and uses the Post Title as the anchor text.  Did you get that? It uses the POST TITLE as the ANCHOR TEXT

• Absolute Best Anchor!

What keyword(s) best describe your post? Well that’s a no-brainer, if ever you heard one! You couldn’t get a better anchor than the title text, because naturally you used the main keyword(phrase) as the post title! You did, didn’t you?

• How does CommentLuv Work?

This is a little WordPress plugin that works on comments so that whenever you leave a comment, it looks up your own last post and inserts a link to it that looks like this;

“Rhys´s last blog post..How To Hide Adsense From Social Traffic.

(See Andy’s CommentLuv site for how to implement this in Blogger, Etc.)

• Page Rank from Back Links

Page rank and authority are computed by Google using the number and quality of the back links to it. So a really major part of blog SEO is getting ‘quality’ back links.  A back link from some blog with anchor text like ‘Rhys’s Blog’ does almost nothing for your post authority, but a backlink that echoes the blog keyword(phrase) is exactly what Googlebot looks for and uses to compute the value of the link. Get enough of them and your page rockets up to the No 1 in the SERPs for that keyword. Enter CommentLuv!

• Turn off NoFollow!

To get the best value from CommentLuv for your visiting commentators you must turn off NoFollow.  This is a built in function of blogs that inserts a rel=”nofollow” code in every comment link.  You need to hunt for the DoFollow plugin, install and activate it. Then your commentators will get the maximum benefit from their comment and link, and hopefully, will return to your blog in the future……  Yahoo and MSN Live ignore the nofollow code, but they hardly send you any traffic anyway, so it is important to set this up so your backlinks will count in the vital place – Google.

• How to Maximize It!

What I do is search for blogs with related subject matter that use CommentLuv, and if they have NoFollow switched off, I bookmark them and regularly visit there to comment. This helps the subject blog with building comment volume and traffic, and it helps me with really top quality back links to nourish that darn picky li’l Googlebot spider gadget. This process is called ‘Link Luv’ by Andy Bailey, the inventor of CommentLuv, and you can visit his site and discover a whole range of stats, etc, which are also available to users. (NB. To check if nofollow is switched on/off: Goto the View Menu and choose View Source. ( in FF highlight the comment link, right-click, and choose View Selection Source).

• Backlink Bonanzas!

Need more info on this back link process? Consult the MMO Guru and check out this post on “It’s all in the back links“, also read this parallel post from Alex on unlimited link Love and you will be well on the road to understanding why CommentLuv guarantees premium keyword backlinks! and helps to Monetize Your Site. Find a great list of CommentLuv Blogs by Shanker Bakshi here

• Updates:

Yep, we do know about KeywordLuv too……

Andy has made this magic improvement where you can now CHOOSE which back-link is displayed – Good one Andy!

Attention Back-link Junkies!!!
All “Drive-by” generic comments  that don’t add to the discussion will be ‘Zorfed’, so please don’t bother wasting your time and my time by posting meaningless fluff.

Read on to find out How To Hide Adsense From Social Traffic from Stumbledupon, Digg, Technorati, Etc. The secret is to add a little JavaScript around your Ads, so that they will only be displayed if the visitor comes from a search engine. To see this in action, visit this site via search engine and an Adsense ad will replace the banner on top of this post

Update – PHP Alternative

• If you prefer to code this trick using PHP then do this:

Insert this code where you want the ad to appear
<?php include ('incl_adsense.php'); ?>

- where incl_adsense is this file:

<?php
function searchengine(){
$ref = $_SERVER['HTTP_REFERER'];
$SE = array('/search?', 'images.google.', 'web.info.com', 'search.', 'del.icio.us/search', 'soso.com', '/search/', '.yahoo.');
foreach ($SE as $source) {
if (strpos($ref,$source)!==false) return true;
}
return false;
}
if (function_exists('searchengine')) {
if (searchengine()) {
echo "<script type=\"text/javascript\"><!--
google_ad_client = \"pub-yourcodexxxxxxx\";
/* Banner468x60 11/05 */
google_ad_slot = \"xxxxxxx0212\";
google_ad_width = 468;
google_ad_height = 60;
//--&rt;
</script>
<script type=\"text/javascript\"
src=\"http://pagead2.googlesyndication.com/pagead/show_ads.js\">
</script>";
} }
?>

• Save Bandwidth:

I find that all these ‘plugins’ tend to slow WordPress down too much at loading, so there is a good case for using this PHP alternative rather than a plugin to hide Adsense from social traffic

• Please notice that where the Google ad script is included in PHP you need to ‘Escape’ all the double quotes – like this: script=”ad text” must be edited to read script=\”ad text\” and change any ‘slanted’ quotes like ‘ and “ to vertical quotes like these "'

Update on the Update

This post is getting way too complicated.  I have been asked to upgrade these codes to display an alternative ad to social traffic, so I have made a new post over on my Teaching Blog

CONTINUED…….

• Why Hide your Ads?

There is plenty of authority for hiding your ads from social traffic so you can increase your adsense CTR (from Grizzly’s Make Money Online Blog) and not have a lot of “views” that won’t ever get clicked. Here’s a direct quote from Vic Franqui; “One last thing – if you get a lot of social media traffic don’t run adsense. Only use adsense if you draw targeted search engine traffic”.

• How It’s Done.

So now you can run Adsense even if you get masses of Social traffic – If you run a WordPress blog you can use the ozh who sees ads plugin, but there is no easy plugin for Blogger or your normal website, so I have made up some JavaScript to use anywhere you want to show your ad to search traffic.

• Wrap the ad in an “iframe”

Some ads like Amazon have the code already wrapped in an iframe, so all you need do is wrap this (green) Script,  around your ad code (red). The script detects if the referrer is Google, Yahoo, etc and displays the ad.

<script type="text/javascript">
<!––
var myArray = [];
myArray[0]= '/search?';
myArray[1]= '.yahoo.';
myArray[2]= 'search.';
myArray[3]= '/search/';
myArray[4]= 'images.google.';
for(var i=0;
i<5;
i++) {
if (document.referrer.indexOf(myArray[i]) > -1)
{
//––>
document.write('<iframe src="http://rcm.amazon.com/e/cm?t=youraccount-20&o=1&p=26&l=ur1&category=computers_accesories&banner=1SKRXV416ZYVKCEGXQR2&f=ifr" width="468" height="60" scrolling="no" border="0" marginwidth="0" style="border:none;" frameborder="0"></iframe>');
}}
</script>

Substitute your ad code for the code in red above. This will work with any code that is completely wrapped in an iframe.

• Display Google Adsense

This can be a problem because Blogger, for instance, will overide some scripts you include. The answer is to source the Adsense code from an outside file.  Pop your Adsense ad in a plain html file (adsense.htm); upload it to some place you can access; and call it as the source (src) of an iframe -

<script type="text/javascript">
<!––
var myArray = [];
myArray[0]= '/search?';
myArray[1]= '.yahoo.';
myArray[2]= 'search.';
myArray[3]= '/search/';
myArray[4]= 'images.google.';
for(var i=0;
i<5;
i++) {
if (document.referrer.indexOf(myArray[i]) > -1)
{
//––>
document.write('<iframe scrolling="no" style="width:125px;height:125px;" frameborder="0" src="http://YourSite.com/adsense.htm" marginheight="0" marginwidth="0"></iframe>');
}}
</script>

Edit the above URL (dark red text) to point to where you uploaded your adsense.htm file, and adjust the width, height to match your Adsense ad

• Just Copy and Paste

There you go – paste one of the above sets of script into your web page wherever you want the ad to appear. With Blogger, use an HTML/JavaScript Gadget, or else paste it directly into the HTML template in your header if you prefer.

• Try it and See for Yourself…..

Click on Site Synergy with Keyword Coherence for my Key Word Coherence site and you will see no ads, but Google (or Yahoo) for keywordcoherence and click on the SERP link to that same site and you will see that a banner ad in the header from Amazon and a Google ad in the side bar have appeared, because the referrer was a search engine.

• Tips to the Wise….

Be sure to edit the iframe dimensions to match your ad and check that your edit program paste function didn’t put left and right quotes into the script instead of plain quotes. Get that right and you will have learned how to hide Adsense from social traffic!