- Scrap No-Index and Build More Word-Press Traffic
If ‘getting traffic’ is the name of the game for real Word Press bloggers, then applying the Word Press No-Index plugin to tags, categories and archives is to ‘score an own goal’. The theory behind this is to prevent any ‘duplicate content penalty’. Right, but is that really a good idea? Seems paranoiac to me to wilfully rob your self of useful links
- Google Trust Rank
This site, and my other blogs, enjoy the accolade of Google Trust Rank. Usually, when you look at my listings in the Top Ten SERP’s for my keywords, you will see see another listing indented (Double Indexing) under the first result and also you will note a little box with a plus sign (+) in it. Click this and you may find 5 more SERPS. For those terms it regards my sites as ‘Authority Sites’. I see that Google is displaying here URLs that are Tags, Categories, Archives, and so on. This is not duplicate content, but different URLS, and varying anchor text, but the result is SEVEN SERPs in a row. How good is that? For any surfer clicking the box, I have the top seven SERPs on a keyword, I have beaten out the opposition and I AM STOKED!
- Don’t Use No-Index on Tags, Categories, Etc
To exclude Tags for instance using a no-index plugin is oxymoronic: what the heck are tags for, if not to offer a keyword focused extra source of listing and to be displayed in the SERPs? My top performing page this week is commentluv-guarantees-premium-keyword-backlinks and I can see in my CPanel stats that search spiders have used 6 different URL paths to that same page, all contributing traffic. Activating the No-Index Plugin would therefore be shooting myself in both feet! That is NOT the way to Build More WordPress Traffic!